:root{--ink:#0b0b0b;--paper:#f2f0ea;--white:#fff;--blue:#2144ff;--red:#ff2b2b}*{box-sizing:border-box}html{scroll-behavior:smooth}body{background:var(--paper);color:var(--ink);-webkit-font-smoothing:antialiased;margin:0;font-family:Arial,Helvetica,sans-serif}button,a{color:inherit;font:inherit}a{text-decoration:none}button{cursor:pointer}.eyebrow{letter-spacing:.14em;text-transform:uppercase;margin:0;font-size:11px;font-weight:700}.mark{fill:currentColor;display:block}.intro{z-index:100;background:var(--white);place-items:center;transition:transform .85s cubic-bezier(.77,0,.18,1);display:grid;position:fixed;inset:0;overflow:hidden}.intro--leaving{transform:translateY(-100%)}.intro-copy{letter-spacing:.08em;text-transform:uppercase;font-size:11px;font-weight:700;position:absolute;top:24px;right:28px}.intro-logo{text-align:left;background:0 0;border:0;padding:0;position:absolute;top:18px;left:22px}.image-mark{filter:saturate(.8)contrast(1.05);width:min(58vw,620px);overflow:visible}.intro-mark-button{background:0 0;border:0;place-items:center;padding:0;display:grid}.mark-image{transform-box:fill-box;transform-origin:50%;animation:6s ease-in-out infinite alternate image-drift}.mark-image-2{animation-delay:-.9s}.mark-image-3{animation-name:image-drift-lower-left;animation-duration:5.6s;animation-delay:-1.8s}.mark-image-4{animation-duration:6.5s;animation-direction:alternate-reverse;animation-delay:-2.7s}@keyframes image-drift{0%{transform:scale(1.02)translate(-2px)}to{transform:scale(1.1)translate(5px)}}@keyframes image-drift-lower-left{0%{transform:scale(1.01)translate(-3px,2px)}to{transform:scale(1.12)translate(5px,-3px)}}.intro-enter{border:1px solid var(--ink);background:var(--white);text-transform:uppercase;border-radius:999px;align-items:center;gap:14px;padding:12px 18px;font-size:12px;font-weight:700;transition:color .25s,background .25s;display:flex;position:absolute;bottom:24px;left:50%;transform:translate(-50%)}.intro-enter:hover{background:var(--ink);color:var(--white)}.site-header{z-index:10;justify-content:space-between;align-items:center;width:100%;padding:24px 28px;display:flex;position:absolute;top:0;left:0}.logo-link{width:48px;display:block}.logo-link .mark{width:100%;height:auto}.logo-lockup{align-items:center;gap:13px;width:auto;display:flex}.logo-lockup .mark{flex:0 0 48px;width:48px}.logo-lockup span{text-transform:uppercase;font-size:12px;font-weight:700;line-height:1}.site-header nav{text-transform:uppercase;align-items:center;gap:28px;padding-top:0;font-size:12px;font-weight:700;line-height:1;display:flex}.site-header nav a{border-bottom:1px solid #0000}.site-header nav a:hover{border-color:currentColor}.hero{flex-direction:column;justify-content:flex-start;min-height:72svh;padding:104px 28px 24px;display:flex;position:relative}.hero h1{letter-spacing:-.075em;max-width:1500px;margin:18px 0 34px;font-size:clamp(56px,9.2vw,150px);font-weight:700;line-height:.84}.hero h1 em{color:var(--blue);font-family:Georgia,serif;font-weight:400}.hero-meta{border-top:1px solid var(--ink);text-transform:uppercase;justify-content:space-between;padding-top:14px;font-size:12px;font-weight:700;display:flex}.hero-meta p{margin:0}.work{background:var(--white);padding:112px 28px 48px}.section-heading{grid-template-columns:1fr 2fr auto;align-items:end;gap:24px;margin-bottom:26px;display:grid}.section-heading h1,.section-heading h2{letter-spacing:-.07em;margin:0;font-size:clamp(48px,8vw,120px);line-height:.85}.section-heading>span{text-transform:uppercase;font-size:11px;font-weight:700}.projects-list{gap:32px;display:grid}.project-card{background:var(--ink);width:100%;min-height:72svh;color:var(--white);text-align:left;border:0;padding:0;display:block;position:relative;overflow:hidden}.project-card img{object-fit:cover;width:100%;height:100%;transition:transform .8s cubic-bezier(.2,.8,.2,1),filter .5s;position:absolute;inset:0}.project-card--engie img{object-position:center 42%}.project-card--renault img{object-position:center 45%}.project-card--dacia img{object-position:center 50%}.project-shade{opacity:.35;background:linear-gradient(#00000014 45%,#000000b8);transition:opacity .35s;position:absolute;inset:0}.project-info{opacity:0;justify-content:space-between;align-items:center;gap:24px;padding:44px;transition:opacity .35s;display:flex;position:absolute;inset:0}.project-brand{letter-spacing:-.07em;font-size:clamp(54px,10vw,160px);font-weight:700}.discover{isolation:isolate;background:var(--white);width:152px;height:152px;color:var(--ink);text-transform:uppercase;border-radius:50%;flex:none;place-items:center;font-size:12px;font-weight:700;transition:transform .45s cubic-bezier(.2,.8,.2,1);display:grid;position:relative;overflow:hidden;transform:scale(.65)}.arrow-icon{fill:none;stroke:currentColor;stroke-width:1.8px;stroke-linecap:round;stroke-linejoin:round;vector-effect:non-scaling-stroke;width:1em;height:1em;display:block;overflow:visible}.discover-arrow{width:20px;height:20px;position:absolute;bottom:15px;right:17px}.project-number{text-transform:uppercase;font-size:11px;font-weight:700;position:absolute;bottom:24px;left:28px}:is(.project-card:hover img,.project-card:focus-visible img){filter:brightness(.68);transform:scale(1.035)}:is(.project-card:hover .project-shade,.project-card:focus-visible .project-shade),:is(.project-card:hover .project-info,.project-card:focus-visible .project-info){opacity:1}:is(.project-card:hover .discover,.project-card:focus-visible .discover){transform:scale(1)}.redaction{background:#d8ff43;padding:76px 0 96px;overflow:hidden}.redaction-heading{margin-bottom:86px;padding:0 28px}.redaction-heading h2{letter-spacing:-.075em;margin:0;font-size:clamp(54px,9vw,145px);line-height:.82}.redaction-campaign-title{border-top:1px solid var(--ink);justify-content:space-between;align-items:end;margin:0 28px 26px;padding-top:16px;display:flex}.redaction-campaign-title h3{letter-spacing:-.055em;margin:0;font-size:clamp(38px,6vw,86px);line-height:.9}.redaction-campaign-title span{text-transform:uppercase;font-size:11px;font-weight:700}.redaction-campaign-title--next{margin-top:76px}.print-strip{scroll-snap-type:x mandatory;scrollbar-width:thin;gap:18px;padding:0 28px 26px;display:flex;overflow-x:auto}.print-card{scroll-snap-align:start;background:var(--white);flex:0 0 min(30vw,430px);margin:0;position:relative}.print-card img{width:100%;height:auto;display:block}.print-strip--uniform .print-card{aspect-ratio:3/4;overflow:hidden}.print-strip--uniform .print-card img{object-fit:cover;width:100%;height:100%}.print-card figcaption{background:var(--ink);width:34px;height:34px;color:var(--white);border-radius:50%;place-items:center;font-size:10px;font-weight:700;display:grid;position:absolute;bottom:10px;right:10px}.discover-more-band{color:var(--white);background:#5a43ff;padding:58px 28px}.discover-more{letter-spacing:-.055em;border-top:1px solid;border-bottom:1px solid;justify-content:space-between;align-items:center;padding:24px 0 18px;font-size:clamp(34px,6vw,84px);font-weight:700;line-height:.9;transition:padding-left .25s,padding-right .25s;display:flex}.discover-more-arrow{flex:0 0 clamp(42px,6vw,82px);width:clamp(42px,6vw,82px);height:clamp(42px,6vw,82px)}.discover-more:hover{padding-left:14px;padding-right:14px}.clients{background:var(--ink);color:var(--white);padding:120px 28px}.section-heading--light{border-color:var(--white)}.clients-heading{grid-template-columns:1fr}.client-grid{border-top:1px solid #555;grid-template-columns:repeat(2,1fr);display:grid}.client-name{letter-spacing:-.045em;border-bottom:1px solid #555;align-items:center;gap:24px;min-height:116px;font-size:clamp(28px,4.2vw,68px);font-weight:700;transition:padding-left .25s,color .25s;display:flex}.client-name:nth-child(odd){border-right:1px solid #555}.client-name span{letter-spacing:0;color:#888;width:28px;font-size:10px}.client-name:hover{color:#a7b4ff;padding-left:15px}.about{background:var(--paper);grid-template-columns:1fr 1fr;min-height:95svh;display:grid}.about-portrait{background:var(--blue);min-height:700px;color:var(--paper);place-items:center;display:grid;position:relative;overflow:hidden}.about-portrait .mark{width:54%}.about-portrait .portrait-mark{filter:grayscale()contrast(1.12);width:70%;display:block;overflow:visible}.about-copy{flex-direction:column;justify-content:center;padding:80px max(28px,7vw);display:flex}.about-copy h2{letter-spacing:-.075em;margin:20px 0 44px;font-size:clamp(54px,7vw,115px);line-height:.85}.about-lede{letter-spacing:-.04em;margin:0 0 28px;font-size:clamp(26px,3vw,44px);line-height:1.04}.about-copy>p:not(.eyebrow):not(.about-lede){max-width:620px;font-family:Georgia,serif;font-size:18px;line-height:1.5}.about-copy dl{border-top:1px solid var(--ink);margin:46px 0 0}.about-copy dl div{text-transform:uppercase;border-bottom:1px solid #aaa;grid-template-columns:1fr 2fr;padding:13px 0;font-size:11px;display:grid}.about-copy dt{font-weight:700}.about-copy dd{margin:0}footer{background:var(--red);min-height:0;color:var(--ink);flex-direction:column;justify-content:flex-start;padding:48px 28px 18px;display:flex}.contact-details{letter-spacing:-.025em;flex-wrap:wrap;gap:12px 30px;margin:0 0 26px;font-size:clamp(18px,2.2vw,34px);font-weight:700;display:flex}.contact-details a{border-bottom:1px solid #0000}.contact-details a:hover{border-color:currentColor}.contact-cta{border:0;border-top:1px solid var(--ink);border-bottom:1px solid var(--ink);text-align:left;letter-spacing:-.065em;text-transform:uppercase;background:0 0;justify-content:space-between;align-items:center;width:100%;margin:28px 0 42px;padding:24px 0 18px;font-size:clamp(54px,10vw,150px);font-weight:700;line-height:.82;transition:padding-left .25s,padding-right .25s,color .25s,background .25s;display:flex}.contact-cta:hover{background:var(--ink);color:var(--red)}.contact-cta-icon{flex:0 0 clamp(46px,6vw,84px);place-items:center;width:clamp(46px,6vw,84px);height:clamp(46px,6vw,84px);display:grid}.contact-cta-icon .arrow-icon{width:100%;height:100%}.footer-line{border-top:1px solid var(--ink);text-transform:uppercase;justify-content:space-between;padding-top:15px;font-size:11px;font-weight:700;display:flex}.video-modal{z-index:200;color:var(--white);opacity:0;pointer-events:none;background:#000000f7;place-items:center;padding:80px 28px 28px;transition:opacity .4s;display:grid;position:fixed;inset:0}.video-modal--open{opacity:1;pointer-events:auto}.video-modal video{background:#000;width:min(92vw,1500px);max-height:80vh}.video-close{color:var(--white);text-transform:uppercase;background:0 0;border:1px solid #777;border-radius:999px;padding:10px 14px;font-size:11px;position:absolute;top:24px;right:28px}.brand-header{z-index:10;justify-content:space-between;align-items:flex-start;width:100%;padding:24px 28px;display:flex;position:absolute;top:0;left:0}.brand-back{text-transform:uppercase;padding-top:3px;font-size:12px;font-weight:700;line-height:1}.brand-back:hover{text-underline-offset:4px;text-decoration:underline}.brand-page{background:var(--paper);min-height:100svh;padding:110px 28px 90px}.brand-hero{margin-bottom:38px}.brand-hero h1{color:var(--blue);letter-spacing:-.1em;margin:12px 0 32px;font-size:clamp(100px,20vw,300px);line-height:.7}.brand-hero-meta{border-top:1px solid var(--ink);text-transform:uppercase;justify-content:space-between;padding-top:14px;font-size:12px;font-weight:700;display:flex}.brand-hero-meta--count{justify-content:flex-end}.brand-hero-meta p{margin:0}.more-hero h1{max-width:1200px;font-size:clamp(76px,12vw,184px);line-height:.76}.more-project{margin-top:78px}.more-project-heading{border-top:1px solid var(--ink);grid-template-columns:minmax(90px,.4fr) 2fr auto;align-items:end;gap:24px;margin-bottom:24px;padding-top:16px;display:grid}.more-project-heading h2{letter-spacing:-.075em;margin:0;font-size:clamp(54px,8vw,120px);line-height:.82}.more-project-heading>span{text-transform:uppercase;font-size:11px;font-weight:700}.more-film-grid{grid-template-columns:minmax(0,1fr)}.more-film-grid .brand-film-card{aspect-ratio:16/8.5}.more-project--pmu{margin-top:110px}.more-print-strip{scroll-snap-type:x mandatory;scrollbar-width:thin;gap:18px;padding:0 0 26px;display:flex;overflow-x:auto}.more-print-card{scroll-snap-align:start;background:var(--white);flex:0 0 min(31vw,460px);margin:0}.more-print-card img{width:100%;height:auto;display:block}.more-project--renault{margin-top:110px}.more-print-card--landscape{flex-basis:min(48vw,760px)}.more-print-card--landscape img{aspect-ratio:4/3;object-fit:cover}.brand-film-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:24px;display:grid}.brand-film-grid--three{grid-template-columns:repeat(3,minmax(0,1fr))}.brand-film-grid--three .brand-film-info strong{font-size:clamp(28px,3.5vw,58px)}.brand-film-card{aspect-ratio:16/10;background:var(--ink);color:var(--white);text-align:left;border:0;padding:0;position:relative;overflow:hidden}.brand-film-card img{object-fit:cover;width:100%;height:100%;transition:transform .8s cubic-bezier(.2,.8,.2,1),filter .5s;position:absolute;inset:0}.brand-film-info{opacity:0;justify-content:space-between;align-items:center;padding:30px;transition:opacity .35s;display:flex;position:absolute;inset:0}.brand-film-info>span:first-child{flex-direction:column;gap:6px;display:flex}.brand-film-info small{letter-spacing:.08em;text-transform:uppercase;font-size:11px;font-weight:700}.brand-film-info strong{letter-spacing:-.06em;font-size:clamp(34px,5vw,76px);line-height:.9}.brand-film-card .discover{width:112px;height:112px}.brand-film-card .project-number{display:none}:is(.brand-film-card:hover img,.brand-film-card:focus-visible img){filter:brightness(.62);transform:scale(1.035)}:is(.brand-film-card:hover .project-shade,.brand-film-card:focus-visible .project-shade),:is(.brand-film-card:hover .brand-film-info,.brand-film-card:focus-visible .brand-film-info){opacity:1}:is(.brand-film-card:hover .discover,.brand-film-card:focus-visible .discover){transform:scale(1)}.brand-footer{background:var(--ink);min-height:180px;color:var(--white);text-transform:uppercase;justify-content:space-between;align-items:flex-end;padding:50px 28px 24px;font-size:11px;font-weight:700;display:flex}.brand-footer a{font-size:16px}@media (max-width:760px){.intro-copy{text-align:right;max-width:118px;font-size:9px;line-height:1.15;top:20px;right:18px}.intro-logo{top:14px;left:18px}.image-mark{width:78vw}.site-header{align-items:center;padding:18px}.site-header nav{align-items:center;gap:14px;padding-top:0}.site-header nav a:nth-child(2){display:none}.logo-link{width:38px}.logo-lockup{gap:9px;width:auto}.logo-lockup .mark{flex-basis:38px;width:38px}.logo-lockup span{font-size:10px}.hero,.work,.clients{padding-left:18px;padding-right:18px}.hero{min-height:76svh;padding-top:88px}.hero h1{margin:16px 0 38px}.hero-meta{flex-direction:column;gap:8px}.section-heading{grid-template-columns:1fr auto}.section-heading h1,.section-heading h2{grid-area:2/1/auto/-1}.project-card{min-height:68svh}.work{padding-top:76px;padding-bottom:28px}.project-info{opacity:1;grid-template-columns:minmax(0,1fr) 96px;align-items:end;gap:12px;padding:64px 18px 24px;display:grid}.project-brand{overflow-wrap:anywhere;min-width:0;font-size:clamp(42px,15vw,70px);line-height:.82}.project-card img{filter:brightness(.72)}.discover{justify-self:end;width:96px;height:96px;font-size:10px;transform:scale(1)}.discover-arrow{width:18px;height:18px;bottom:11px;right:12px}.clients{padding-top:64px;padding-bottom:64px}.clients .section-heading{margin-bottom:18px}.clients .section-heading h2{font-size:clamp(42px,13vw,62px);line-height:.88}.client-grid{grid-template-columns:1fr}.client-name:nth-child(odd){border-right:0}.client-name{gap:12px;min-height:52px;font-size:clamp(24px,8vw,34px)}.client-name span{width:22px;font-size:8px}.about{grid-template-columns:1fr}.about-portrait{min-height:68svh}.about-copy{padding:80px 18px}.redaction{padding:52px 0 64px}.redaction-heading{margin-bottom:54px;padding:0 18px}.redaction-campaign-title{margin:0 18px 20px}.redaction-campaign-title--next{margin-top:54px}.print-strip{padding-left:18px;padding-right:18px}.print-card{flex-basis:76vw}.discover-more-band{padding:42px 18px}.discover-more{gap:18px}.discover-more-arrow{flex-basis:34px;width:34px;height:34px}footer{min-height:0;padding:38px 18px 14px}.contact-cta{margin-top:22px;margin-bottom:32px;padding-top:20px;font-size:clamp(58px,19vw,88px)}.contact-cta-icon{flex-basis:40px;width:40px;height:40px}.video-modal{padding:80px 10px 20px}.video-close{right:18px}.brand-header{align-items:center;padding:18px}.brand-back{text-align:right;max-width:120px;padding-top:0;font-size:10px;line-height:1.1}.brand-page{padding:100px 18px 60px}.brand-hero{margin-bottom:34px}.brand-hero h1{margin:8px 0 30px;font-size:clamp(58px,17vw,104px)}.more-hero h1{overflow-wrap:normal;max-width:330px;font-size:clamp(58px,17vw,86px);line-height:.76}.more-project{margin-top:58px}.more-project-heading{grid-template-columns:1fr auto;gap:14px}.more-project-heading h2{grid-area:2/1/auto/-1;font-size:clamp(52px,18vw,82px)}.more-film-grid .brand-film-card{aspect-ratio:16/11}.more-project--pmu,.more-project--renault{margin-top:72px}.more-print-card{flex-basis:82vw}.more-print-card--landscape{flex-basis:88vw}.brand-film-grid,.brand-film-grid--three{grid-template-columns:1fr;gap:18px}.brand-film-card{aspect-ratio:16/11}.brand-film-info{opacity:1;grid-template-columns:minmax(0,1fr) 78px;align-items:end;gap:12px;padding:20px;display:grid}.brand-film-info>span:first-child{gap:9px;min-width:0;max-width:none}.brand-film-info small{font-size:9px;line-height:1}.brand-film-info strong,.brand-film-grid--three .brand-film-info strong{overflow-wrap:anywhere;font-size:clamp(28px,9vw,44px);line-height:.86}.brand-film-card img{filter:brightness(.68)}.brand-film-card .discover{justify-self:end;width:78px;height:78px;transform:scale(1)}.brand-footer{padding-left:18px;padding-right:18px}}@media (prefers-reduced-motion:reduce){*,:before,:after{scroll-behavior:auto!important;transition-duration:.01ms!important;animation-duration:.01ms!important;animation-iteration-count:1!important}}
